A website audit in Nagpur involves a comprehensive evaluation of your site’s performance, focusing on factors that impact ranking on search engine results pages (SERPs). Key aspects include analyzing website structure, content quality, load speed, mobile-friendliness, and backlink profile. Identifying issues like broken links, poor metadata, and duplicate content is crucial for optimization. Implementing recommendations from the audit enhances SEO strategies, improves user experience, and boosts visibility. Regular audits help maintain competitive advantage and adapt to algorithm changes, crucial for businesses aiming to rank higher in local searches.