A website audit for ranking on SERP in Malappuram involves evaluating various elements like site structure, content quality, keyword optimization, and backlinks. It assesses technical issues such as loading speed, mobile responsiveness, and URL structure. Analysis of on-page SEO factors, including meta tags and headings, is essential. Additionally, competitor analysis helps identify gaps and opportunities. Implementing audit findings can improve visibility, enhance user experience, and boost search engine rankings. Regular audits ensure ongoing optimization and adaptation to algorithm changes.