The creative brief process in graphic design services in Kochi involves several key steps. First, designers gather information from clients about project goals, target audience, and brand identity. Next, they identify specific requirements, including design styles and deliverables. This information is compiled into a document that outlines the project scope, timelines, and budget. Client feedback is incorporated to refine the brief. Finally, the approved brief serves as a guide for the design team throughout the project, ensuring alignment with client expectations and objectives.